While we all waited to see what new owner Audi’s influence on Ducati would be, this snuck in: financing. Ducati North America now has a retail financing program for new and used bikes in the U.S. And it’s supported by VW Credit, Inc. (VCI), a subsidiary of Volkswagen Group of America Inc. Volkswagen and Audi are, you know, a thing.
The newly established Ducati Financial Services (DFS) began operation on September 5, 2013. The selection of financial services includes customer financing through Ducati dealers across the U.S. DFS will also offer ancillary products for new and used motorcycles, including the Ever Red Motorcycle Protection Plan, Guaranteed Asset Protection (GAP) plan, and Road Hazard Tire and Wheel Protection plans.
The United States is Ducati’s largest market, with 9,258 units retailed in 2012. With the financing savvy of VW Credit’s 30 years of experience in the automotive finance business, Ducati is looking to push that number into the five-figure bracket.