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Stay current on the motorcycle industry with Motorcyclist Magazine industry news blog. Bike experts and industry veterans contribute and provide insights to the world of motorcycles.

  1. AVON TYRES TO PROVIDE TIRES FOR THE 2012 GARAGE GIRLS ULTIMATE BIKER MAKEOVER CONTEST



    STOW, OH – Avon Tyres is proud to partner with the Garage-Girls Ultimate Biker Makeover contest again this year by providing a set of tires for the 2012 contest winner. Through this special competition, applicants are asked to submit a 600-word essay explaining why they would like to be ...    Read more

  2. ZERO MOTORCYCLES TO HOST NATIONAL DEMO DAY – THIS SATURDAY, MAY 19



    WHAT: Zero Motorcycles, the global leader in electric motorcycle manufacturing, is launching a new awareness program appropriately titled – Ride a Zero  Motorcycle - Join the Silent Revolution Demo Day. The National Demo Day program is set for Saturday, May 19, 2012 and Zero dealers across the country will be ...    Read more

  3. BRAMMO UNVEILS GROUND-BREAKING ELECTRIC MOTORCYCLES EMPULSE AND EMPULSE R



    Ashland, OR (May 8th, 2012) – Brammo, Inc., the designer and manufacturer of world leading electric motorcycles, today revealed pricing and production plans for the Empulse and Empulse R while giving motorcycle enthusiasts in Los Angeles a first look at the stunning new design. At this unique electric vehicle industry event, ...    Read more

  4. KYMCO USA demo fleet headed to AMA International Women & Motorcycling Conference



    PICKERINGTON, Ohio -- The American Motorcyclist Association is pleased to announce that powersports distributor KYMCO USA will provide scooter demo rides at the sixth AMA International Women & Motorcycling Conference. The conference will take place in Carson City, Nev., July 26-29. "KYMCO scooters are fun, practical and easy to ride," said ...    Read more

  5. Bike Week Radio Show Hits The Airwaves June 17



    San Diego, CA - May 11, 2012 - XX1090 Sports Radio has long been a powerhouse in sports news programming, and is now proud to announce the addition of an all-new weekly motorcycle program, "Bike Week Radio Show." Motorcycle industry icon Broc Glover will join executive producer and XX1090 regular, ...    Read more

  6. HARLEY-DAVIDSON LAUNCHES POWER TRIP SWEEPSTAKES



    MILWAUKEE (May 11, 2012)  Harley-Davidson® motorcycle owners can share their passion with a friend who rides a competitive brand motorcycle when entering the Harley-Davidson Power Trip Sweepstakes, which runs now through July 31, 2012. Harley owners will get a chance to invite a non-Harley riding friend along with them to ...    Read more

  7. METZELER OFFERS RIDERS A CHANCE TO EXPERIENCE OKTOBERFEST



    Rome, Georgia, May 11, 2012 – The typical Metzeler rider would define a day trip across four state lines as a ‘short ride.’ Why not extend aspirations of riding the best roads around the country to one of the best roads in the world, the curves and magnificent views ...    Read more

  8. FIND 2012 HARLEY-DAVIDSON® DEMO TEST RIDES NEAR YOU



    MILWAUKEE (May 11, 2012)  -- There has never been a better time than now to ride a new 2012 Harley-Davidson motorcycle. With the new Twin Cam 103™ powertrain as standard equipment on Softail®, Touring and most Dyna® motorcycles and four new models: the Sportster® Seventy-Two, Softail Slim®, V-Rod® 10th Anniversary ...    Read more

  9. The Motorcycle Safety Foundation 100-Motorcyclist Naturalistic Study Fact Sheet



    Study Sponsor ...    Read more

  10. Promising Start To The Year And Growing Dealer Network At HMNA



    Corona, CA - May 10, 2012 - The first four months of 2012 closed on a positive note for Husqvarna and the entire BMW Group, which sold more vehicles by April than in any other respective period in its history. The Husqvarna brand reported a 40% increase in deliveries ...    Read more

  11. U.S. Forest Service may change derogatory language in trail guide



    PICKERINGTON, Ohio -- The U.S. Forest Service may share some of the concerns expressed by the American Motorcyclist Association and other off-highway vehicle groups about anti-OHV comments in a recent USFS OHV trail maintenance publication, the AMA reports. In a letter dated May 8 to AMA Board Chairman Stan Simpson, Agriculture ...    Read more

  12. MV AGUSTA F3 675 FEATURED ON THE NATIONAL GEOGRAPHIC CHANNEL



    Varese, 10 May 2012 – The MV Agusta F3 675 is the new leader of the 600 Supersport category with engine and chassis technology that rivals even the most exclusive 1000 Superbikes. The National Geographic Channel will unveil all of the secrets of this revolutionary motorcycle in an episode of “Megafactories”, ...    Read more

  13. No Motorcycle License? No Problem!



    Pilot Program Will Roll-Out in Florida First   Los Angeles – May 8, 2012 – EagleRider, the world’s largest motorcycle rental and tour company, is once again revolutionizing the industry by unveiling its Pillion Rides & Day Tours program today for travelers and adventure enthusiasts who want to experience riding a ...    Read more

  14. Support the 2012 International Six Days Enduro American squad with a U.S. team shirt



    PICKERINGTON, Ohio -- The American Motorcyclist Association (AMA) is pleased to announce that 2012 International Six Days Enduro (ISDE) fund-raising shirts are now available for purchase. Proceeds from the shirts support the U.S. effort in the ISDE in Saxony, Germany, Sept. 24-29. To buy a shirt, just visit the AMA's online ...    Read more

  15. MOTORCYCLES TO FLY IN VENICE BEACH AT RED BULL X-FIGHTERS FREESTYLE MOTOCROSS DEMO



    WEDNESDAY, MAY 9 AT 1 P.M. WHAT: The first-ever freestyle motocross demonstration at world famous Venice Beach will take place on Wednesday, May 9 at 1 p.m. The demo will feature riders performing aerial motorcycle tricks and warming up for Red Bull X-Fighters (www.redbullxfighters.com), the world’s premier freestyle motocross series, ...    Read more

  16. ZERO MOTORCYCLES TO HOST NATIONAL DEMO DAY – MAY 19th PROGRAM ENCOURAGES CONSUMERS TO TEST RIDE AN



    Zero Kicks-Off “Join the Silent Revolution” Demo Day SANTA CRUZ, Calif., (May 3, 2012)Zero Motorcycles, the global leader in electric motorcycle manufacturing, today announced it will be launching a new awareness program appropriately titled – Ride a Zero Motorcycle - Join the Silent Revolution Demo Day. The National ...    Read more

  17. Survey Shows What Riders and Drivers Think of Motorcycle ‘Lane Splitting’



    Sacramento, CA – The California Office of Traffic Safety (OTS) today released results of the first-ever survey of California motorists and motorcycle riders on the subject of “lane splitting,” where motorcycles travel between two lanes with other vehicles travelling the same direction.  At the same time, OTS and the California ...    Read more

  18. A Moment in Motorcycling History: Motus MST-R Prototype to be at Öhlins USA



    Hendersonville, North Carolina: Just now entering production for delivery to dealers in the coming months, this likely could be the last chance to see the original high-end Motus MST-R prototype, scheduled to be on display at Öhlins USA’s open house in Hendersonville, North Carolina on May 12, 2012.   The Motus MST-R ...    Read more

  19. Star Touring and Riding to auction custom Stratoliner Deluxe for Feed the Children Charity



    Cypress, CA May 1, 2012 -- Star Motorcycles is pleased to announce the 2012 Star Touring and Riding (STAR) Feed the Children Charity Auction Star Motorcycle. This bike will be auctioned during the Annual STAR Days event, this year to take place in Reno Nevada on July 20th, 2012.   This year’s ...    Read more

  20. The 7th Annual Grape Crushers Ride and the Victory Track Lap!



    LeoVince USA is pleased to announce our 7th annual Grape Crusher Charity Ride. This year's ride will take place on Thursday May 3, 2012. We will meet at the front gate of Sonoma Raceway and then ride through some of the most incredible back roads of Sonoma and Napa Valleys. This ...    Read more

  21. Allstate Installs Permanent Warning Signs to Promote Motorcycle Safety at Dangerous Intersections



    NORTHBROOK, Ill., May 1, 2012 /PRNewswire/ -- In an effort to help standardize warning signs for motorcycle safety and help reduce the number of motorcycle crashes at intersections involving other vehicles, Allstate Insurance Company announced today plans to permanently install motorcycle warning signs in more than 30 U.S. cities this ...    Read more

  22. The American Motorcyclist Association urges extra precautions during May: Motorcycle Awareness Month



    PICKERINGTON, Ohio -- The American Motorcyclist Association (AMA) is urging all road users to look around, check your mirrors, and consciously watch for motorcycles during Motorcycle Awareness Month in May 2012. Through legislative and gubernatorial proclamations around the country, May has been declared Motorcycle Awareness Month. The outreach to remind road users ...    Read more

  23. FAIRFIELD COUNTY CONCOURS D’ELEGANCE BIDS FAREWELL;



    Westport, Conn., April 30, 2012. Bill Scheffler, Chairman, and John Shuck, President, of the Fairfield County Concours Consulting Group announce that after four months of evaluating numerous alternative venues and show formats after the loss of its location at the Fairfield County Hunt Club, there will be no 2012 edition ...    Read more

  24. METZELER AND SMITH SUNGLASSES PROVIDE A REASON TO RIDE



    Rome, Georgia, April 27, 2012 – For a limited time only, Metzeler US is offering customers the chance to redeem one pair of Smith sunglasses with the purchase of a set of Metzeler Racetec, Roadtec Z8 Interact™ or Sportec M5 Interact™ tires. Choose from three styles available: Smith Serpico, Smith ...    Read more

  25. Progressive optimizes mobile quoting for motorcycles, boats, RVs and more



    MAYFIELD VILLAGE, Ohio – Progressive® Insurance, the number one motorcycle insurer in the country and a leading insurer for boats and RVs, is expanding its optimized mobile quote and buy experience to a new group of vehicles. Owners of motorcycles, boats, RVs and powersports vehicles can now shop for insurance ...    Read more

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