In the premiere episode, we take a look into the unleaded life of motorsports legend Travis Pastrana. Life for Travis is all about pushing the limits — whether it is making a pull-up bar out of crutches for his new wife or embarking on his new quest for fun in NASCAR.
Watch it here: http://www.youtube.com/watch?v=7R30IIHjIBU
This April, four new original episodic series, including “On Pace with Pastrana,” “Positively Kai,” “Wizard of Aus,” and “Behind Bars” make their debut on “The Red Bull Channel” on YouTube (www.youtube.com/redbull). Each series will chronicle the competition and daily lives of the world’s best action sports athletes including the highly-anticipated debut of action sports legend Travis Pastrana’s original 20-episode series called “On Pace with Pastrana,” which will go live every other Monday at 10 a.m. PT / 1 p.m. ET.
“The premise of the show is about Travis Pastrana’s life and his transition to being a married man and into NASCAR, and the struggles that come with that,” explains Andy Bell, one of Pastrana’s best friends and series producers. “We’re going to show the guy that nobody ever has seen before; totally raw, really funny and amazingly dorky. This is absolutely the real Travis Pastrana.”
Since launching the original programming on The Red Bull Channel on YouTube in January 2012, the channel’s subscription rates have climbed 40% since this time last year. In February, the Red Bull Channel generated 20,000,000 views, with an average of 42,000 views per episode on the original series programming.
The exclusive programming developed as part of the YouTube original channels rollout can be found on The Red Bull Channel under “Featured Playlists” by title, with new 6 to 15 minute episodes airing consistently throughout the year. Additionally, the Red Bull Channel is also a destination for previously aired episodes of popular series including “Drake’s Passage,” and popular television sports magazine, “Momentum,” with the first episode airing on April 17.
About Red Bull Media House
Red Bull Media House is a global media company that produces and distributes compelling sports, culture and lifestyle programming across multiple platforms. To date, nearly 300 million views have been generated from Red Bull content, making Red Bull Media House one of the top five sports content producers on YouTube.